Islamabad, 11 March 2023 (TDI):  As the International Women’s Day celebrations are going on, the European consulates in Pakistan are not far behind to encourage and appreciate daunting women at all levels.

In the month of March French Embassy in Pakistan fully supports the women who are excelling in the profession of art and creativity in Pakistan.

Supporting the 7th International Women’s Film Festival is the biggest example of appreciation toward women artisans.

The festival is in fact encouraging and supporting women film directors to showcase their work and share the positive angle of society that they are capturing through their cameras.

The festival is going to be held on March 11th and 12th, 2023 at the Pakistan National Council of Arts. A total of 18 filmmakers will present their innovative films on different themes.

The innovative film festival is led by the innovative Pakistani Entrepreneur, Madeeha Raza. Other than the film festival the French Embassy in Pakistan also distributed awards related to climate and gender just initiatives.

The first prize went to Humera Iqbal (1st prize), for a volunteer initiative for agriculture and to provide support to women engaged in livestock & agriculture in Pakistan and by promoting climate-smart agriculture practices.

The second prize went to Irum who is the President of the Pakistani Hoslamand Khawateen Network and leading several other initiatives such as women Incubation for Change, empowering young women graduates & supporting environmental protection in the North of Pakistan.

The third prize went to Mehreen Raza,  who led the initiative She-Guard, by developing a biodegradable, eco-friendly & skin-friendly sanitary napkin for women, helping reduce plastics & solid waste, & improve women’s health.

On the occasion, Sherry Rehman, Minister of Climate lauded the efforts of the French Embassy for appreciating and encouraging the daunting women in Pakistan for their initiatives.

She mentioned such courageous women are the ones who are on the frontline to defeat the stereotypes at all levels.

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Ms. Zartasha Niazi is Communication, Advocacy, and Media expert who working with development and humanitarian both national and international organizations for the last 13 years. Her areas of expertise include designing and developing robust communications strategies including positioning of social media, storytelling, and filmmaking on both humanitarian and development issues and advocating for the rights of women and marginalized segments of society. During her services to CARE International in Pakistan, she awarded with "Best Communicator Award" from CARE Global. She is currently leading the Action for Impact. Started her career in 2008, She has traveled to Switzerland, and represented Pakistan at United Nations Human Rights Council, Geneva, Switzerland several times to advocate and communicate the rights of the marginalized. Through her innovative approach, she initiated various campaigns in different organizations on Gender Equality, Maternal Reproductive Health, and WASH. In addition, she is associated with National Youth Assembly, Women Democratic Front, and Every Women Treaty. Her poetic blog book “Words of Wisdom” was recently published, in which she tried to come up with inspirational quotes and poetry for women's empowerment, humanity, and peace. Her other publications include articles on women empowerment and climate change, Policy Monitor on the implementation of 18th Constitutional Amendment, Human Rights Report 2009 Jammu & Kashmir, FAFEN Fortnightly Newsletter, CARE Quarterly Newsletter, Pakistan Humanitarian Forum weekly bulletin, quarterly newsletter, and monthly reports, Infographics to Eradicate Poverty, Documentaries on gender equality and sexual and reproductive health, and several research briefs.