Pakistan-Switzerland to enhance tourism cooperation

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The President of Tourisme Neuchâtelois Bénédict de Cerjat met with Aziz Boolani, CEO of Serena Hotels in South and Central Asia, and Aamir Shouket, the Ambassador of Pakistan in Switzerland in the picturesque city of Neuchâtel.
The President of Tourisme Neuchâtelois Bénédict de Cerjat met with Aziz Boolani, CEO of Serena Hotels in South and Central Asia, and Aamir Shouket, the Ambassador of Pakistan in Switzerland in the picturesque city of Neuchâtel.

Neuchâtel, 8 May 2023 (TDI): The President of Tourisme Neuchâtelois Bénédict de Cerjat met with Aziz Boolani, CEO of Serena Hotels in South and Central Asia, and Aamir Shouket, the Ambassador of Pakistan in Switzerland in the picturesque city of Neuchâtel.

The meeting brought together diplomats for a memorable exchange of ideas and collaboration. It also highlighted the growing ties between Switzerland and Pakistan and the potential for enhanced partnership in the hotel industry, tourism diplomacy, and cultural exchange.

Bénédict De Cerjat expressed his delight at hosting the esteemed Pakistani representatives. The encounter provided an invaluable opportunity to discuss mutual interests and explore avenues for strengthening bilateral relations.

During their meeting, the diplomats engaged in constructive discussions on various subjects, including promoting tourism, economic opportunities, and cultural exchanges between Switzerland and Pakistan.

They recognized the potential for cooperation in multiple sectors, including hospitality and sustainable tourism. These shared aspirations lay the groundwork for future endeavors that mutually benefit both nations.

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Envoy Aamir Shouket, representing Pakistan in Switzerland, has nurtured diplomatic ties between the two nations. His visit to Neuchâtel, accompanied by Bénédict De Cerjat and Boolani, emphasized the significance of diplomatic dialogue in strengthening bilateral relations.

As the Ambassador to Switzerland, Shouket bridges the two nations, cultivating a deep awareness and appreciation of each other’s rich history, traditions, and values.

He is dedicated to fostering ties of friendship and cooperation between Pakistan and Switzerland by exploring avenues for partnership in trade, investment, education, and tourism.

 

Enovy Shauket is exerting effort to fortify Pakistan’s tourism diplomacy. The visit of Aziz Boolani, CEO of Serena Hotels in South and Central Asia, further solidified the foundation for increased collaboration between Switzerland and Pakistan. He is widely recognized for his exceptional leadership in the hospitality industry.

His presence in Neuchâtel furthered the prospect of promoting tourism and forging partnerships between the Swiss and Pakistani hospitality sectors. Boolani’s insights and expertise are poised to contribute significantly to developing tourism initiatives in both countries.

Bénédict de Cerjat, the President of Tourisme Neuchâtelois, is a former Swiss diplomat who served the nation as the Ambassador to Vietnam, Poland, Belarus, Belgium, Pakistan, and Afghanistan.

The exchange of opinions and expertise between these distinguished individuals augured well for a prosperous and enduring partnership between the two nations.

The interaction between Bénédict de Cerjat, Aziz Boolani, and Ambassador Aamir Shouket holds great promise for advancing diplomatic, economic, and cultural relations between Switzerland and Pakistan. Their efforts highlight the essence of individuals and organizations in constructing links of goodwill and association between nations.