Islamabad, 17 June 2023 (TDI): Serena Hotels continues to empower women through strategic partnerships and sponsorships. Notable among these initiatives is the collaboration with the High Commission of Canada in Pakistan, aimed at uplifting and empowering women in sports from rural communities in the Gilgit-Baltistan Region.
This joint effort promotes women and girls’ participation in sports, drives socio-economic development, encourages sustainable tourism, and raises awareness about climate change and environmental conservation.
One remarkable endeavor in this partnership is the creation of the docu-drama “Minahil.” Premiering at Islamabad Serena Hotel, the film showcases the inspiring journey of the Booni Girls ice hockey team from Chitral.
The story, “Minahil” demonstrates the team’s determination, highlighting the transformative power of inclusion and gender equality. It emphasizes the importance of universal human rights and the need for attention to women’s rights. The film was created by Wajahat Malik, a filmmaker dedicated to shedding light on these crucial issues.
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The collaborative efforts of Serena Hotels and the High Commission of Canada aim to inspire positive change for environmental conservation while promoting inclusivity and gender equality.
By providing a global platform for the stories of personal victories and achievements, the project encourages the world to recognize the potential of Pakistani females in adventure sports and beyond.
On June 16, 2023, Amanda DeSadeleer, First Secretary for Political and Public Affairs at the High Commission of Canada, expressed her enthusiasm for the project, emphasizing the powerful narrative of the Booni Girls and their journey in ice hockey. The hope is to inspire viewers worldwide as they witness these courageous girls grow into confident and successful young women, both on and off the ice.
Aziz Boolani, CEO of Serena Hotels, South and Central Asia, acknowledged the significant impact of the film, stating that stories like “Minahil” deserve a global platform. By showcasing the potential of Pakistani females in a positive and proactive manner, especially in adventure sports, the film promotes gender equality and empowers women across the country.
With their collective efforts, Serena Hotels and the High Commission of Canada continue to champion the cause of women in sports, fostering empowerment, inclusivity, and sustainable development in rural communities throughout Gilgit-Baltistan. Through collaborations like these, they strive to create lasting change and inspire a new generation of female athletes and leaders.
