New York, 6 October 2022 (TDI): Breast Cancer Awareness Month is observed every October around the world. It aims to increase public awareness of breast cancer.

The United Nations (UN) has also highlighted that Breast Cancer is the most common cancer in women and early detection is the way to increase the probability of survival.


Awareness Month was founded in 1985 to promote screening and prevention of the disease. It affects one in every eight women in the United States each year and 2.3 million women worldwide.

The month, best known for its pink theme color, features a number of campaigns and programs run by organizations ranging from breast cancer advocacy organizations to local community organizations to major retailers.

The goal of these organizations is to assist people who have been diagnosed with breast cancer, including metastatic breast cancer, and educate people about the risk factors for breast cancer.

Likewise, the objective is to emphasize the importance of regular screening beginning at age 40 or at an age-appropriate for your personal breast cancer risk along with breast cancer research fundraising.

Also Read: IAEA helps fight breast cancer in Amazon

The United States (US) observes October 13 as Metastatic Breast Cancer Awareness Day. The goal of the day is to raise awareness about the need for additional metastatic disease research.

This is because roughly 30% of early-stage breast cancers eventually metastasize; spread to regions of the body other than the breast.

Pink Ribbon Organization 

In Pakistan, the annual campaign for awareness is led by the Pink Ribbon organization. Pink Ribbon is an organization that is working to create awareness regarding breast cancer among the masses. Noteworthy landmarks including the Supreme Court of Pakistan were lit with pink to mark the month.

This year, the President of Pakistan, Dr. Arif Aliv also wrote letters to the Prime Minister, Ministers, Governors, Parliamentarians, and the media to raise awareness about breast cancer.

The President entreated to actively participate in this year’s campaign for awareness, especially for women of underprivileged classes and women in flood-hit areas.

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