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Management Team
Executive Council
Muhammad Asif Noor
Chief EditorModal title
Muhammad Asif Noor
Muhammad Asif Noor is an award-winning media, business, and academic strategist with over two decades of experience in building and expanding influential media, research, and business networks worldwide.
As the CEO of the Diplomatic Insight Group (DIG), he has set a benchmark for innovation and leadership by providing governments, media organizations, research institutions, and trade bodies with insightful analysis, strategic research, and high-level network outreach. His work goes beyond headlines—translating trust and relationships into informed decisions and tangible success.
A distinguished author and publisher, Muhammad Asif Noor has authored multiple books and regularly contributes to Ministries of Foreign Affairs, embassies, and leading national and international media outlets on foreign policy and security issues.
Farhat Asif
Executive EditorModal title
Farhat Asif
Farhat Asif is an award-winning media, business, and networking strategist dedicated to fostering strong stakeholder relationships and enabling organizations to make informed, risk-free decisions.
She provides exclusive political, strategic, and corporate risk analysis to governments, diplomatic missions, multilateral organizations, international bodies, and businesses worldwide. Through her expertise, she facilitates connections, promotes insightful discussions, and crafts impactful content.
Farhat has been a trailblazer in public diplomacy, spearheading initiatives that bridge diplomatic missions in Pakistan with key civil society members, including media professionals, business leaders, and government institutions. Her efforts have strengthened engagement between governments, media, and civil society, fostering collaboration for peace, development, and dialogue.
Her academic and professional achievements include:
- MSc & MPhil in International Relations – Quaid-I-Azam University
- Global Change Leaders Fellow – Coady International Institute, Canada
- Global Advisory Board Member – COSA Consulting Group
- Country Board Member – Women Regional Network
- Recipient of the N-Peace Award
Her vision is to create sustainable partnerships that drive positive change, promote harmony, and support development in Pakistan and beyond.
Management Team
Hassan Ahmed
Digital Operations ManagerModal title
Hassan Ahmed
Hassan Ahmed is a content marketer and editor with a background in SEO-driven writing and digital strategy for service-based brands. He has helped brands and publications enhance their online presence through compelling, optimized content and robust on-page strategies. He specializes in crafting articles, blog posts, and web content that improve visibility, engagement, and conversions.
He secured second place in the ICYF Essay Competition 2021 for his piece on “Youth in the Face of Conflict, Violence, and Global Challenges in the Post-COVID-19 Era.” Additionally, he achieved fifth position in the Article Writing Competition “New Uzbekistan – New Strategy under President Shavkat Mirziyoyev.”
Aroosa Salahuddin
Managing Editor (Magazine)Modal title
Aroosa Salahuddin
Aroosa Salahuddin boasts extensive experience in media, public relations, project management, and strategic communications. With an MPhil in Strategic Studies and a specialization in Pakistan’s digital diplomacy, Aroosa has worked with key national and international organizations.Her expertise spans advocacy, crisis communication, digital strategy, and stakeholder engagement, with a proven track record of managing large scale projects across IT sector, Pakistan’s justice sector, police, and defense institutions.Internationally certified in SDG’s, Strategic Communications, Community with Shared Future, Gender Responsive Budgeting, and Digital literacy, Aroosa has authored research articles and special reports published in esteemed platforms and think tanks and international media.
Nuzhat Rana
Managing Editor (Website)Modal title
Nuzhat Rana
Nuzhat Rana is the managing editor at The Diplomatic Insight